The team

The people behind the agents.

Vexikon is run out of Rotterdam by a small team of operators. No consultants, no middle layer — you talk directly to the people building, training and watching over your agent team.

Who you’ll meet

Five faces, one story.

Everyone on this page has helped scale a company before. That is on purpose — only people with an operator background get to decide what an agent does or does not do for our clients.

Portret van Esther Lindenhof, Co-founder & CEO
EL
01

Esther Lindenhof

Co-founder & CEO

Esther led RevOps at two Rotterdam-based B2B scale-ups for eight years. She runs Vexikon’s commercial story — from first demo to locking in the three KPIs every client must see move within 60 days.

Track record

  • Scaled RevOps team 4 → 22 at previous scale-up
  • Guided €18M ARR through two Series A rounds
  • Speaker NL Sales Summit 2024
StrategyKPI contractsClient onboarding
Portret van Johan Veldman, Co-founder & CTO
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02

Johan Veldman

Co-founder & CTO

Johan designs and maintains VexikonOS — the orchestration engine that powers every agent. Previously he built compliance flows at a Dutch payments platform and led an infra team of seven engineers.

Track record

  • 7 years payments infra, PSD2 & PCI-DSS
  • Architect of VexikonOS (orchestration engine)
  • 500+ integrations behind a single abstraction
ArchitectureAgent designSecurity & GDPR
Portret van Kyra Amari, Head of Client Operations
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03

Kyra Amari

Head of Client Operations

Kyra runs onboarding and the day-to-day steering of agent teams per client. Six years of customer success at two Dutch e-commerce platforms — she knows exactly which question to ask before an agent goes autonomous.

Track record

  • 6 years CS at Dutch e-commerce platforms
  • Onboarded 80+ SMB accounts at < 14 days time-to-value
  • Owner of the Vexikon trust-level framework
OnboardingAgent trainingKPI tracking
Portret van Lara van Aarden, Head of Growth
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04

Lara van Aarden

Head of Growth

Lara comes from performance marketing for realtor groups and webshops — she managed €7M+ in ad spend before joining Vexikon. She owns positioning, content and the demo funnel so the story stays honest and the numbers keep matching.

Track record

  • €7M+ ad budget managed (Meta, Google, TikTok)
  • Scaled a D2C webshop €0.8M → €4.1M ARR
  • Writes the Vexikon Insights series
PositioningContentDemo funnel
Portret van Rick Groenenveld, Head of Partnerships
RG
05

Rick Groenenveld

Head of Partnerships

Rick builds the partner and white-label channel. Previously a senior AE at a Rotterdam marketing agency where he opened 80+ SMB accounts. He speaks both the agency owner’s language and the end client’s.

Track record

  • 80+ SMB accounts opened over six years in agency sales
  • Built reseller program with 11 active partners
  • Advisor to a Rotterdam founders’ collective
PartnershipsWhite-labelReseller program
Working at Vexikon

We hire slowly.

We only hire people who have run a company themselves or built a team from scratch. If that sounds like you, drop Esther a short note.

Email EstherWestblaak 89, 3012 KG Rotterdam
A 30-minute call is enough

Stop letting work pile up.
Start a team that keeps your processes running.

In 30 minutes we map which internal processes cost you time today, and show a live demo of an agent that handles your kind of work.

Send an email
↳ No sales pitch. A real conversation.↳ KPI guarantee or money back.↳ Setup within 14 days.